opportunity-costs
Every choice has a hidden price: the value of the best alternative you gave up. Most people evaluate decisions by what they gain without accounting for what they lose by not choosing something else.
1 related concept
Related ideas
Ideas connected to opportunity-costs.
Optionality & Asymmetry
Every option you hold has a cost — optionality isn't free, it just looks that way
Inversion as a Thinking ToolInversion forces you to see the opportunity cost — what you lose by choosing this path
Long-Term Thinking for Decision-MakingShort-term choices hide their opportunity costs; long-term thinking reveals them